Lori’s Vignette’s - Blog

Are you getting enough PR?

What I found out was that like everything else, PR is about relationships. I didn’t have relationships with journalists and TV news reporters, but these PR professionals did. They showed me how to interact with media professionals and build those relationships, and they introduced me to those relationships. Before I knew it, I was attracting PR to my events, to my business, and stories were being written about me and my company.

Do you surround yourself with inspiring people?

Collaborating with people who are pursuing their passion has an infectious excitement. For me it is a privilege to share in their success, whether directly or directly.

Do you have an accountability partner?

The topic of Mastermind Groups has been popping up pretty regularly lately.  This is probably because I’m in one and my consciousness is raised on that topic, kind of like when you buy a new car and you start seeing them everywhere.  I was curious if any of you have ever been in one, or [...]

What Tribe Are You Leading?

I finally got around to reading Tribes, by Seth Godin, just before 2009 came to a close.   Seth urges us to respond when we are called to lead some sort of tribe, whether in our workplace, business, community, family, hobbies, or place of worship.  You can be part of and/or lead multiple tribes.  Tribes involve [...]

Marketing Pet Peeves

I recently asked some of my readers and networking contacts what marketing tactics annoyed them. I thought it would be a good idea to start off the New Year with a list of what not to do, as we all put together our marketing plans for this year. Some of these concepts stretch beyond marketing and into networking behavior and networking events, but they are still good tips to keep in mind.